Project Details:
Worked with Movement Mortgage to shape and execute a cohesive photography style and visual identity, translating years of legacy assets into a scalable system used across the organization. By building a centralized photo asset management structure with clear workflows and standards, we improved accessibility, SEO, and ensured consistent, high-quality visuals across all touch points.
Project Disciplines:
Direction of Photography
Brand Identity
Asset Management & System Design
Brand Identity
Asset Management & System Design
Project Details:
Collaborated in the development of a cohesive digital brand presence for Movement Mortgage CEO & Co-Founder Casey Crawford to support the launch of a new website and media press kit. The work focused on translating his executive voice into a clear, user-centered digital experience across web and social platforms. Directed end-to-end creative execution across photography, video, and branded content, ensuring consistency across all digital touch points Designed content with scalability in mind, allowing for seamless integration into web, social, and media-facing platforms Collaborated with stakeholders to align messaging with business objectives including thought leadership, partnerships, and media visibility
Project Disciplines:
Photography & Video Production
Social & Web Design
UX-Informed Content
Social & Web Design
UX-Informed Content
Project Details:
Produced branded marketing materials for Movement Mortgage’s internal LoveWorks program, designed to support recruitment and strengthen brand awareness. Through thoughtful storytelling and video content, the campaign captures the program’s impact and brings its mission to life.
Project Disciplines:
Creative Direction
Video Production
Brand Storytelling
Video Production
Brand Storytelling
Project Details:
Directed and photographed Movement Mortgage’s Reverse Mortgage Campaign, casting age-specific individuals to highlight the financial benefits and educate audiences on the importance of multi-generational wealth. The campaign produced branded marketing materials designed to strengthen external promotion and elevate overall brand awareness.
Project Disciplines:
Creative Direction
External Campaign Production
Brand Awareness & Storytelling
External Campaign Production
Brand Awareness & Storytelling
Project Details:
We directed and photographed Movement Mortgage’s Military Campaign rollout, which included a merchandise clothing drop and VA Loan branded social media materials. The campaign brought a Veteran’s dream to life while delivering cohesive, impactful content across multiple channels.
Project Disciplines:
Creative Production
Photography
Branded Storytelling
Photography
Branded Storytelling
Project Details:
Directed and photographed Movement Mortgage’s 2023 Fall/Winter Gear Launch, featuring t-shirts, crewnecks, hoodies, and other timeless pieces. The campaign highlighted quality craftsmanship while bringing the brand’s merchandise to life through clean, elevated visuals.
Project Disciplines:
Creative Direction
Studio Photography
Clothing Collaboration
Studio Photography
Clothing Collaboration
Project Details:
Directed and photographed Movement Mortgage’s 2022 Fall/Winter Gear Launch, featuring hoodies, graphic tees, crew socks, and other premium pieces. The campaign highlighted modern design rooted in quality craftsmanship, bringing the brand’s merchandise to life through thoughtful visuals and engaging video content. Featuring my actual handwriting in the design.
Project Disciplines:
Creative Direction
Studio Photography
Clothing Collaboration
Studio Photography
Clothing Collaboration
Project Details:
Directed and photographed Movement School’s uniform fundraiser, capturing polos, slacks, and plenty of smiles. The campaign highlighted the future scholars of our generation while producing approachable, heartfelt visuals for marketing and outreach.
Project Disciplines:
Creative Direction
Photography
Fundraiser Collaboration
Photography
Fundraiser Collaboration
Project Details:
Captured Movement Mortgage’s 2023 President’s Club trip in Cancun, Mexico, an international event celebrating the company’s top performing loan officers from around the country. The event included a special recognition ceremony honoring the top 10 performers across the entire organization. Contributed across multiple creative areas including directing the event recap video, photographing live event coverage, documenting immersive art installations, producing and directing live on-screen graphics, and collaborating with recording artist Flo Rida during the event’s entertainment programming.
Project Disciplines:
Creative Direction
Event Photography
Video Production
Event Photography
Video Production
Project Details:
We produced Movement Mortgage’s sonic branding announcement, introducing the company’s new, recognizable audio identity. Featuring Jake Fehling, the release breaks down the tone and its impact, pairing engaging video with branded content to highlight the brand’s evolution.
Project Disciplines:
Video Production
Audio Identity
Branded Content
Audio Identity
Branded Content
Video Editing
Supervising Producer
Photography in campaign and other marketing materials
